Category Archives: Public Relations

Public Relations Support for #FANCYFOODSHOW

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Everyone who’s anyone is at the Fancy Food Show. More than 44,000 industry professionals gather to discover the craft, care and joy behind more than 200,000 specialty foods. These are the largest trade events devoted exclusively to specialty food in North America.

Need help booking press appointments & interviews during  Contact luxury@prominencemarketinggroup.com

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Public Relations Support for #CANNES2015

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The Festival de Cannes is the largest film event in the world. It aims to draw attention to and raise the profile of films and, in doing so, contribute to the development of cinema and boost the film industry internationally. For twelve days each year, it attracts thousands of professionals and film enthusiasts from all over the world, who come to celebrate the cinema in a unique setting buzzing with cultural and artistic energy. In the midst of this privileged environment of discovery and vibrant mix of cultures, the Official Selection is revealed, which culminates in the award of the Palme d’Or to the best film entry during the Closing Ceremony.

Need help booking press appointments & interviews during #CANNES2015 Contact luxury@prominencemarketinggroup.com

Prominence Marketing Group Public Relations Accelerator Program

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It’s a phrase I hear over and over again from many brands — “I’d love to hire someone to launch our publicity campaign professionally, but we can’t afford it, so I’m just going to have to do it on my own.” Prominence Marketing Group understands that every growing company cannot afford a 5K-10K monthly public relations retainer.

Using PR as a marketing tool also allows you to gain credibility for your business. Reason being, PR presents people with information from a third party. We are much more likely to trust positive coverage about companies that we read in a newspaper, magazine, or on an online press release. Compare that to the only alternative that will reach the same volume of audience, such as using television, billboards, radio or other advertising methods. When you compare the two, you can see why more and more businesses are starting to develop PR strategies.

Overall, developing a successful PR strategy is fundamental in taking businesses to the next level. It provides the following benefits:

-It provides a vital role in promoting businesses to their customers.
-When done correctly, it can often provide a greater result than advertising, whilst costing less.
-It allows you to quickly respond to opportunities within publicity.
-If you ever experience bad press, having a solid PR strategy in place will reduce the damage caused.
-It can improve the overall image of a company within the community.

The Prominence Marketing Group Public Relations Accelerator Program awards one brand per quarter with public relations support at half the cost.  To be considered for the PMG Public Relations Accelerator Program, please click here.

Prominence Marketing Group welcomes Own the Zone Golf

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When it comes to your swing, how often have you been told, “Just let it happen?” Every golfer wants to do this but unless you learn how, you’ll end up using too much effort and getting frustrated.

The “Own the Zone 7-day program for Golf” will teach you how “to let it happen” in two ways. First, you’re going to learn about your specific personality traits and what you can do to make them work for you instead of getting in your way.

Then you’ll learn how to get into the Zone for longer and longer periods of time through Hypnosis techniques.

Once you go through all seven days of the program, you’ll forget how to swing with effort. You’ll learn how to relax your body, focus precisely on each target, and you’ll experience how easy it is to “just let it happen” when you swing. Finally, you’ll know what those words really mean.

For more information visit www.ownthezonegolf.com

Public Relations Support for #AccessoriesTheShow

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AccessoriesTheShow Pavilion has become an integral part of the buying cycle by filling the void in the September New York market. This all-accessories presentation consists of a tightly-edited group of accessory resources and is staged in an inviting setting.  Spend your days indulging in the trademark amenities offered exclusively at AccessoriesTheShow – ultimately creating the season’s most inviting environment.

Need help booking press appointments & interviews during  Contact luxury@prominencemarketinggroup.com or complete form below:

 

*Prominence Marketing Group is a independent public relations firm 

Prominence Marketing Group welcomes Buckley K

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Buckley K began with a love for travel and a big idea: while traveling and visiting family living in Cairo we imagined the go-to pieces we wished we had in our suitcases…staples we could wear anywhere and everywhere. We quit our day jobs and launched Buckley K to bring them to life.

Buckley K is a family business, a collaboration between two sisters – Anne Kennedy Dotson and Sarah Kennedy.  It is the realization of a dream we have long shared to start a business together based on our love for adventure, our passion for design and our experiences traveling throughout the United States and abroad.

We began our adventures as kids, when our Air Force family moved from the Midwest to the Phillipines. Since then, we have enjoyed the great fortune of living and traveling in fascinating and often unexpected places. We are not sure when or where but we fell in love with wandering the world.

No matter the destination – a cozy café in Paris, an idyllic beach in Australia, or a desert oasis in the Middle East – we have been inspired by and curious about local style and fashion.

www.buckleyk.com

NOYS selects Ernesto Arguello to host the National Launch for GYTSM

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Snap2Live announces that the National Organization for Youth Safety (NOYS) has selected Snap2Live creator Ernesto Arguello as the host for the National Launch for Global Youth Traffic Safety Month™ (GYTSM) event in Washington D.C. on May 1st.  NOYS also has named Ernesto their Long Short Walk Ambassador. The Long Short Walk, led by The Zenani Mandela Campaign, is a global campaign advocating for safe roads for all.

Each May youth across the country unite during Global Youth Traffic Safety Month™ to focus on the leading cause of death for them and their peers: traffic related crashes.  Global Youth Traffic Safety Month™ empowers youth to develop and lead traffic safety education projects and support law enforcement and affect legislation to protect teen drivers.

“I started Snap2Live because I wanted to do something now to make roads safe and get the word out that seat belts save. NOYS is an amazing organization and I’m truly honored to host this great event and to be selected as the Long Short Walk Ambassador,” says Ernesto Arguello.

Social Entrepreneur, Ernesto Arguello created the Snap2Live belt to spread awareness on the United Nations Decade of Action for Road Safety.  The Snap2Live inspired fashion accessory engages brand enthusiast to become vocal supporters of the campaign, helping save millions of lives and raise funds for the same mission.

The Snap2Live belt a one-size fits all belt that can be purchased in a variety of colors. With the purchase of this belt, people are committing to the cause and becoming an advocate for road safety. Wearing the belt itself is a reminder of people’s commitment to road safety and an eye catching accessory that will engage others.

Join the conversation on Twitter @SNAP2LIVE @NOYSnews @ERNESTOARGUELLO Hashtag #SNAP2LIVE #GYTSM14 #TRAFFICSAFETYSELFIE

About Snap2Live

Snap2Live belts were designed to raise awareness on a global phenomenon: Road Crashes. Upon hearing that, “road crashes are the leading cause of death among youth,” Snap2Live founder, Ernesto Arguello felt compelled to do something. In an effort to support the United Nations decade of action for Road Safety, Snap2Live pledges 70% of the profits to the Road Safety Fund and to create safe, affordable communities in developing countries. Utilizing his background as both an entrepreneur and philanthropist, Ernesto is fashionably bringing attention to the fact that over a million people are dying every year on the world’s road and that together, we can do something about it. For more information, visit www.snap2live.com

About NOYS

National Organizations for Youth Safety (NOYS) is a coalition of non-profit and for-profit youth serving organizations and government agencies working together toward the common goal of addressing health and safety issues that affect youth in the United States. Founded in 1994, the mission of NOYS is to build partnerships that will save lives, prevent injuries, and promote safe and healthy lifestyles among all youth and encourage youth empowerment and leadership.  Working in collaboration with the member organizations, the NOYS coalition maintains a strong focus on traffic safety, while also addressing other issues affecting youth safety such as injury prevention, substance abuse, youth violence and healthy lifestyle choices.  For more information visit www.noys.org

 

PRESS CONTACT

Keisha McCotry

Prominence Marketing Group

917-289-1124

keisha@prominencemarketinggroup.com

 

SNAP2LIVE Partners with YOURS

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Snap2Live announces that it has join forces with YOURS (Youth for Road Safety), a unique global youth-led organization that acts to make the world’s roads safe for young people, to promote road safety. Snap2Live is giving YOURS $10 profit from each belt sold when supports enter “YOURS” in the support code box. The profits will go towards YOURS’ work around the world; improving road safety for young people.

The Snap2Live belt a one-size fits all belt that can be purchased in a variety of colors. With the purchase of this belt, people are committing to the cause and becoming an advocate for road safety. The packaging has been carefully designed to be an informational piece giving the user quick and easy to learn facts to become an active supporter of the awareness campaign. Wearing the belt itself is a reminder of people’s commitment to road safety and an eye catching accessory that will engage others.

Social Entrepreneur, Do-gooder Ernesto Arguello created the Snap2Live belt to spread awareness on the “United Nations decade of action for Road Safety.” Snap2Lives inspired fashion accessory engages brand enthusiast to become vocal supporters of the campaign, helping save millions of lives and raise funds for the same mission.

“More than ever, we need to get more people involved and supporting the cause of motor safety. We’re excited about this incredible partnership and having an opportunity to work with YOURS,” says Ernesto Arguello, Creator of Snap2Live.
Join the conversation on Twitter @SNAP2LIVE @YOURS_YforRS Hashtag #SNAP2LIVE #SocialGood

About Snap2Live

Snap2Live belts were designed to raise awareness on a global phenomenon: Road Crashes. Upon hearing that, “road crashes are the leading cause of death among youth,” Snap2Live founder, Ernesto Arguello felt compelled to do something. In an effort to support the, “United Nations decade of action for Road Safety” Snap2Live pledges 70% of the profits to the Road Safety Fund, which includes donations for the UN’s work in road safety and to create safe, affordable communities in developing countries. Utilizing his background as both an entrepreneur and philanthropist, Ernesto is fashionably bringing attention to the fact that over a million people are dying every year on the world’s road and that together, we can do something about it. For further information, visit www.snap2live.com

About YOURS
YOURS is the first ever global youth-led non-governmental organization for road safety operating since 2009. It was born out of the first UN World Youth Assembly for Road Safety 2007 organized by the World Health Organization and the United Nations Economic Committee for Europe bringing together 400 youth delegates to discuss the global problem of road crashes. YOURS operates on three strategic pillars networking and sharing, developing capacities of young people and advocating for youth and road safety issues. Projects conducted by YOURS include road safety workshops training young people to become successful youth advocates, (co-)organizing regional youth assemblies for road safety and creating international advocacy campaigns such as the World Crossing Campaign. YOURS also has a growing global youth network on road safety and started mapping youth activities for road safety since early 2011 in the MINE section. YOURS is also an official member of the United Nations Road Safety collaboration. For further information, visit www.youthforroadsafety.org

 

PRESS CONTACT

Keisha McCotry

Prominence Marketing Group

917-289-1124

keisha@prominencemarketinggroup.com

 

Guy & Gallard celebrates National Nutrition Month

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Guy and Gallard, purveyors of specialty foods and coffees, hosted a bevy of food and restaurant editors at one of their popular Manhattan locations in celebration of National Nutrition Month.  Guy and Gallard’s menu focuses on a variety of healthy fish, chicken, pasta, and fresh vegetables dishes, in addition to their standard soups, sandwiches, and salads.

“Enjoy the Taste of Eating Right” is the theme of this year’s National Nutrition Month celebrated in March across America from home kitchens and school cafeterias to office building cafés and fine-dining restaurants. Sponsored annually by the Academy of Nutrition and Dietetics, National Nutrition Month is an education and information campaign that stresses the importance of making informed food choices and developing sound physical exercise habits.

“Guy & Gallard leading focus has always been about giving customers healthier eating options at affordable prices. We fully support National Nutrition Month theme “Enjoy the Taste of Eating Right”. Our menu options encourages everyone to exercise healthier eating practices,” says Jason Jeffries, managing partner of Guy & Gallard.

About Guy and Gallard:
Guy & Gallard serves specialty foods and coffees that are free from synthetic fertilizers, pesticides and other additives. Our philosophy is to serve our customers the best and more nutritious food possible. Guy and Gallard is committed to serving the best, healthiest and most natural foods available at one of our 11 convenient Manhattan locations.  For more information visit on the web www.guyandgallard.com and on Twitter www.twitter.com/guygallard

About National Nutrition Month:

National Nutrition Month® is a nutrition education and information campaign sponsored annually by the Academy of Nutrition and Dietetics. The campaign is designed to focus attention on the importance of making informed food choices and developing sound eating and physical activity habits. NNM also promotes the Academy and its members to the public and the media as the most valuable and credible source of timely, scientifically based food and nutrition information. For more information visit on the web http://www.eatright.org/nnm

 

 

SNAP2LIVE Launches into Mexico

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This Spring, Snap2Live announces its partnership with Mexico’s renowned concept store, Common People. Snap2Live’s unique, ‘Style with Purpose’ brand message will be launched in Mexico City. The collaboration benefits Snap2Live’s efforts to raise awareness on the # 1 killer of youth in the world: Road Crashes.

Social Entrepreneur, Do-gooder Ernesto Arguello created the Snap2Live belt to spread awareness on the “United Nations decade of action for Road Safety.” Snap2Lives inspired fashion accessory engages brand enthusiast to become vocal supporters of the campaign, helping save millions of lives and raise funds for the same mission.

“I’m thrilled to have Common People as a partner. We are so grateful for their involvement with Snap2live’s life saving fashion accessory,” said Ernesto. “It’s exciting that we’re able to come together in such a cool and creative way to bring attention to the importance of safe roads for everyone!”

The Snap2live belts, which feature the UN decade of action logo are unisex, one size fits all and come in a variety of colors.

Snap2Live is co-hosting a launch event to celebrate the new partnership with Common People. The event will be held:

March 27th at 8pm
Common People
Emilio Castelar 149
Colonia Polanco
Mexico City, Mexico

Join the conversation on Twitter @SNAP2LIVE @CommonPeopleMex Hashtag #SNAP2LIVE #SocialGood

About Snap2Live

Snap2Live belts were designed to raise awareness on a global phenomenon: Road Crashes. Upon hearing that, “road crashes are the leading cause of death among youth,” Snap2Live founder, Ernesto Arguello felt compelled to do something. In an effort to support the, “United Nations decade of action for Road Safety” Snap2Live pledges 70% of the profits to the Road Safety Fund, which includes donations for the UN’s work in road safety and to create safe, affordable communities in developing countries. Utilizing his background as both an entrepreneur and philanthropist, Ernesto is fashionably bringing attention to the fact that over a million people are dying every year on the world’s road and that together, we can do something about it. For further information, visit www.snap2live.com

About Common People

Common People is a concept store created by Monika Biringer and Max Feldman in January 2010 as an initiative of contemporary character that seeks to awaken in every consumer desire for uniqueness through creative, eclectic and timeless combination of multicultural elements and all seasons. Common People is the representation of a world united through the feelings and sensitivities found in all products and services offered.

For further information, visit www.commonpeople.com.mx

PRESS CONTACT
Keisha McCotry
Prominence Marketing Group
917-289-1124
keisha@prominencemarketinggroup.com