Blog Archives

New York Fashion Week has TWO new homes!


Since IMG announced that New York Fashion Week would no longer be held at Lincoln Center, it’s been anyone’s guess where the event would end up. Now, the company has confirmed that Fashion Week will officially relocate to Skylight at Moynihan Station on West 33rd Street, and Skylight Clarkson Square on Washington Street downtown, beginning this September. Neither space is new to fashion — both have played host to many shows over the years, including Kanye West’s Adidas launch, and runway shows for the likes Phillip LimPrabal Gurung, and more. Mayor de Blasio and his team were reportedly heavily involved in the selection process of the new spaces.

In addition to the new venues, Fashion Week will apparently also get another makeover, according to a statement released by IMG this morning. “We are focused on creating the best possible experiences that extend beyond a physical location and moment in time,” says Mark Shapiro, IMG’s chief content officer. “We’re looking forward to reintroducing the industry to a showcase of creative talent, style, and innovation that made the New York runways famous. Part of this showcase involves staying close to inspirational hubs for fashion, art, and music, and we’ve found great new homes for that in Skylight at Moynihan Station and Skylight Clarkson Square.”

Source: NYMag


Prominence Marketing Group Fashion Press Day Announced!


Prominence Marketing Group wants to invite your fashion label to participate in our next U.S. press day. As an international fashion brand looking to possibly enter the United States market, this allows an opportunity for Prominence Marketing Group to represent your brand at our press day and garner U.S. publicity. Also this is a great opportunity for brands already in the United States to garner additional exposure.

Prominence Marketing Group hosts two seasonal press events Spring/Summer and Autumn/Winter. The purpose of these events is to show the forthcoming collections and demonstrate new product launches.

Our seasonal press days are always innovatively themed, exquisitely propped and catered. Throughout the press day our contacts across all media platforms set appointments to view the collections and catch up on the forthcoming seasonal offering. Prominence Marketing Group’s priority focus is to ensure brands effectively communicate their core brand ethos to the fashion press.

Prominence Marketing Group press day is not only more cost effective than a stand-alone press day but the brands will receive much higher levels of press attendance. Social media plays a key role with Prominence Marketing Group press days with pre-event activity, photos, and dedicated hashtags.

Please send an email to for additional information.

Snap2Live featured in the Examiner



SHERMAИ | PRESTOИ Launches 2014 Capsule Collection


New York, NY (PITCH ENGINE) March 12, 2014- Fashion designers Sherman Joseph and Preston Williams are proud to announce the preview of SHERMAИ | PRESTOИ fall/winter 2014 Capsule Collection. The brand will kick off its latest fashion collection at a private press and industry meet and greet in New York City on March 18th at 5:30 PM sponsored by Milagro Tequila.

The highly anticipated collection draws inspiration from Nostalgic New York meets contemporary design. As homage to New York, the Capsule Collection boosts functional yet subtly lush pieces inspired by the everlasting New York culture. The capsule assortment of outerwear pieces utilize cashmere wool blends, leather trimmings, high collars and exuberant fur finishes to display a story intended to encapsulate the metropolitan man’s seasonal necessities.

“SHERMAИ | PRESTOИ is extremely excited to curate an opportunity to gather the elite of our industry and display our collection,“  says Creative Director Preston Williams.

“We set out to provide mental cinema, conveying the conceptualized vision of the brand. This is what sets SHERMAИ | PRESTOИ apart as a innovative menswear brand,” says designer Sherman Joseph

SHERMAИ|PRESTOИ is a contemporary tailored brand conceptualized for the metropolitan man. Distilled in the culture of New York, the label emphasizes the importance of impeccable style and fit. The brand set out to engineer a label enriching the modern man’s wardrobe and personifying his environment. The outcome is a brand valuing personal gratification and cemented in integrity, pride and self-worth. For more information visit


About Milagro Tequila

Founded in 1997 by Mexico City natives Daniel Schneeweiss and Moises Guindi, Milagro Tequila has quickly escalated into one of the world’s leading tequila brands with one foot in tradition and the other in the future, combining the finest old-world techniques and traditions and applying modern technologies and processes to produce a superior product. This award-winning tequila brand from William Grant & Sons captures the spirit of modern day Mexico, from its entrepreneurial founders and artisanal bottles to the ingredients and distillation process.  The Milagro Tequila range consists of six expressions, with Silver, Reposado and Añejo expressions of the Core and Select Barrel Reserve ranges respectively. All Milagro expressions are distilled in both pot and column stills for the perfect balance of smoothness and agave flavor from 100% estate-grown blue agave. Milagro Silver is crisp and clear, and is renowned for its smoothness, mixability and agave-forward taste, making it perfect in the signature Freshest Margarita, made with agave nectar and fresh lime juice. All Milagro Tequilas have an ABV of 40% and retail between $24.99 and $43.99 for the core range and $52.99 and $98.99 for the Select Barrel Reserve Range. For more information, visit

To join the conversation, the twitter/ instagram handles are @shermanpreston @milagrotequila  and the hashtags are #ShermanPreston #milagrotequila.


Keisha McCotry




Client SHERMAИ|PRESTOИ featured in Bleu Magazine


Client Sherman Preston featured in Bleu Magazine 

Make sure to check out their website and follow Sherman|Preston on Twitter!

Prominence Marketing Group welcomes Shermaи|Prestoи


We are excited to welcome @ShermanPreston to our roster! Make sure to follow them!

Behind the Scenes: AKOO Clothing SS12 Lookbook Shoot

NYC Entertainment/Fashion PR Internship

Great opportunity for candidates seeking a Internship with a PR agency.

Our company is a dynamic, fun, well established boutique PR agency that has represented “A” list clients. We provide an outstanding opportunity to gain hands-on experience in all facets of entertainment and business public relations. All of our interns go on to great careers.

At this time, we are looking for two candidates seeking careers in marketing and/or public relations who are available either Tuesdays & Thursdays starting immediately until the end of May.

The candidates for this position must have very strong and measurable skills with Social Media (Twitter, Facebook and blogging are the most important). Interns with SM skills will have an advantage in securing an internship with us. In addition, candidate must be skilled at using Excel and PowerPoint.

Responsibilities will include doing social networking for clients, research, coming up with new and innovative ideas, maintaining media lists, gathering press clippings, and aiding in the day-to-day running of the office.

Email careers (at)

Full 2012 T.I.’S AKOO CLOTHING Spring Runway Show

AKOO Clothing Spring/Summer 2012 Fashion Show (#Family Hustle)

Men’s contemporary fashion brand AKOO Clothing makes their first televised fashion show appearance on the finale episode of TI and Tiny: The Family Hustle, which aired on Monday, March12, 2012 on VH1. This video will give viewers a behind-the-scenes look at T.I.’s successful fashion empire and its 2012 Spring/Summer Fashion Show.
The AKOO Clothing Spring/Summer Fashion Runway Show features styles from their men’s and women’s collection including footwear by Reebok Classic and designer electronics by Beats by Dre. Held at Atlanta’s premiere nightspot, Club Reign, the invite-only affair hosted a bevy of celebrity guests and prominent fashion insiders including Kalenna Harper of Diddy Dirty Money, Cynthia Bailey of the Real Housewives of Atlanta, and Hip Hop Recording Artists YelaWolf and Future.
“We put on an amazing display of exceptional style and fashion for our audience. We’re also very humbled by the enthusiasm and support of young Hollywood stars such as Rotimi who took time off from filming his TV show to walk in runway show. The brand is definitely buzzing right now,” states Jeff Belizaire, Director of Marketing & Public Affairs for AKOO Clothing.